EXTERNAL URL: IMDB | TMDB
Languages: English
Genres: Documentary,
Runtime: 1:58:00 Hour
Cast: Art Buchwald, Lady Bird Johnson
Directors: Frederick Wiseman
Rating: 6.3 (17 Votes)Year: 1983
Summary: THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.
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